The print circulation reports by ABC or IRS are quiet common in media circles in India. Newspapers, Magazines or Journals cry or jump over these ratings or circulation data. But with the growing reach of internet in India, the internet reach of a newspaper or magazine is also needed to be accounted, while declaring the winners in circulation wars.
Today I would be trying to search that which of the famous English weeklies in India fare better in terms of Internet reach. I would not be giving any conclusions or declaring any winners, but I would try to discuss about the online presence of various weekly magazines in India.
Indian newspaper stands are full of various English magazines; India Today, The Week, Outlook, Tehelka and The Sunday Indian are few of them, which are often counted amongst the top few.
If we look at the graph given by Alexa: A Web Information Company, Outlook looks like a clear and consistent performer.
India Today and Tehelka are fighting for the second spot although Tehelka had its days of honour when it outshone very magazine but normally it is fighting for the runners up spot. The Week is the next in list followed by The Sunday Indian at last.
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